BUSINESS PLAN

You can see the concept at Lerumpro.no


This is some quick ideas for to go forward.







Introduction

Event Managment

As an event organiser, you need a bunch of diffrent tools. And then you need to somehow, send reports, files and communicate with several suppliers over email, phone etc..

We want to build a platform that gives the organiser FULL-CONTROL over evertyhing!

  • Planning
  • Communication
  • Suppliers
  • Teams
  • Staff
  • Fans


On top of this, we will develope sensors, trakcing-systems and much more! We will also offer to provide arches, safety systems, etc..

Public

With our sensor-technology, cities can place sensor all over the city to collect live data on; air quality, weather, noise and more!

Hi Jan, within 45 days!

Techincal guide.. I will fully automate this for you withing a month!
You save a full day of work x amount of races
.
Imagine the financial of this one simple service.

Event Managment

A platform to unite everyone!

Organiser

Full controll

staff and supplier

Plans, schedule and communication with organiser

teams

Daily updates, communication with organiser, roadbook and more

fans

Where to enjoy the race, updates, live-feed and much more!

Market

Event

Every type of event need a system, plan, team and much more.

The market is endless and world-wide!

Public

Track data etc.

Weekly report on data etc..

Market plan!

We will within 5 years, be used by 90% of cycling races in Europe.

How you ask?

Phase 1

We will in 2023 develop a fully operational demo website, with all the major funcolnaties. And test it in some of the races organised by Golazo (proof of conept).

Phase 2

With our network, we can;

  1. Offer it for free to ASO, RCS Sport, Golazo and Flanders Classics for 1 year – to make it widely used quick and get good feedback. And overtime get a perfect software.
  2. Go to ASO and RCS Sport and ask for an investment. In exchange they get ownership, we get finacials support for the project and we will make it the stanrard together with them. If the biggest races is using it, everyone will follow along.
  3. With our freemium version everyone can afford it and growth togehter with us.


Team and organisation

Markus lærum

CEO

Planning, controlling, development, etc..

Will focus on the product and services

jan nys

CBO

Responsible for the business developemnt, market and sales. Also have all the knowledge for what we need to develope etc..

NOridigI

Developemnt of sensors, trackers, and more.

software

A team that focus 100% on the software developement, et.

MALIN

COO

Design and front-end, customer-service, etc.

Ideas for tech products

Our long-term vision is to build up a local netowork for the race.

ENDLESS OPPORTUNITES, AND A PERFECT CHANNEL TO OFFER EXTRA SERVIES LIKE ARCHES, SAFETY SYSTEMS AND MORE!

Digital number plate for team cars

  • Digital screen with live-data
  • Can show timegap between several groups of riders








Race Tracker for riders

  • Crash warning – if riders crashes or are exposed to a surgent G force
  • Data collecting – Speed, sound, sprint line mapping, acceleration, etc.


Organiser Master Collcetor

  • Counting spectators
  • Weather data and air quality, can also detect dangerous toxics, fires, and more
  • 3D mapping of the course


Digital Timegap

  • Digital screen with live-data
  • Can show timegap between several groups of riders












SAFETY MANAGER

Ads-on

arches

Ads-on

safety systems

Ads-on


digital roadbook

Ads-on

Business proposal and finacials

Funding – Phase 1

PROPOSAL?

Ownership structure

?? % – Markus Lærum company

?? % – Jan Nys company

Major funding

Is this needed?


.1

Start-up AND MARKET RESEARCH

.2

DEVELOPE WORKING DEMO AND BETA – SOFT LAUCNH STRATEGY

.3

TEST IN RACE 2023

.4

FINANCING GROWTH

.5

LAUNCH